The AL-JAZIRAH operation has started early 1975, and throughout the years expanded tremendously to add:
*Upstream production lines enabling more control on raw material prices & Quality with ISO 9001:2000 certified.
The goal of customer experience management (CEM) is to move customers from satisfied to loyal and then from loyal to advocate. Customer feedback is the sum of all experiences a customer has with a supplier of goods or services, over the duration of their relationship with that supplier. From awareness, discovery, attraction, interaction, purchase, use, cultivation and advocacy. It can also be used to mean an individual experience over one transaction.